1. Introduction
Google Ads is one of the most popular online advertising platforms used by businesses and individuals to promote their products or services. However, getting a Google Ads account approved and keeping it active can be a challenging task, especially for new businesses or individuals.
To overcome this challenge, some people choose to buy a Google Ads account instead of creating one themselves. In this article, we will explore the pros and cons of buying a Google Ads account and provide you with some best practices to help you make the right decision.
2. What is a Google Ads account?
A Google Ads account is a platform provided by Google that enables businesses and individuals to create and run online advertising campaigns. It allows users to target specific keywords and audiences and create ads that appear on Google search results and partner websites.
To create a Google Ads account, users need to provide personal and business information, including name, address, email, phone number, and payment details. Google then verifies this information and approves the account if it meets the platform's policies and guidelines.
3. Why should you buy a Google Ads account?
Buying a Google Ads account can offer several benefits, including:
- Avoiding the account creation and approval process
- Accessing a pre-approved and active account
- Starting advertising campaigns immediately
- Avoiding the risk of suspension or ban due to policy violations
- Accessing accounts with a higher quality score and better history
- Ability to run multiple accounts
4. Risks of buying a Google Ads account
While buying a Google Ads account may seem like an easy way to start advertising, it also comes with several risks, including:
- Low-quality accounts with low-quality scores
- Accounts with a history of policy violations
- Accounts that violate Google's policies and guidelines
- Accounts that have already been suspended or banned
- Scams and frauds by sellers
5. Best practices for buying a Google Ads account
To reduce the risks of buying a Google Ads account, it is essential to follow some best practices, including:
- Researching the seller's reputation and reviews
- Choosing a seller with a good track record of providing high-quality accounts
- Verifying the account's authenticity and history
- Asking for the account's performance metrics and data
- Negotiating a fair price and payment terms
- Ensuring the account is transferable and fully under your control
- Following Google's policies and guidelines
6. Where can you buy a Google Ads account?
There are several marketplaces and online forums where you can buy a Google Ads account, including:
However, it is important to note that not all sellers on these
platforms are legitimate or trustworthy, so it is important to do thorough research and vetting before making any purchases.
7. How to choose the right Google Ads account?
Choosing the right Google Ads account is crucial for your advertising success. When choosing an account, consider the following factors:
- Age of the account: Accounts with a longer history are more trustworthy and have a better quality score.
- Performance metrics: Look for accounts with high click-through rates (CTR), conversion rates, and low cost-per-click (CPC).
- Ad account type: Choose an account type that aligns with your advertising needs, such as a search or display ad account.
- Ad spend limit: Make sure the account has a sufficient ad spend limit to meet your advertising goals.
8. How to set up a bought Google Ads account?
Once you have purchased a Google Ads account, you need to set it up and start running your advertising campaigns. Here are the steps to set up a bought Google Ads account:
- Log in to your new account using the login details provided by the seller.
- Verify your payment information and set your budget.
- Create your ad campaign and ad groups, targeting specific keywords and audiences.
- Write your ad copy and choose your ad formats.
- Set your bids and budgets for each campaign and ad group.
- Launch your campaign and monitor its performance regularly.
9. Benefits of a bought Google Ads account
Buying a Google Ads account can offer several benefits, including:
- Quick and easy account setup
- Immediate access to an active account
- Higher quality score and better account history
- Access to multiple accounts for increased advertising flexibility
- Reduced risk of suspension or ban
10. Conclusion
Buying a Google Ads account can be a great option for businesses or individuals who want to start advertising quickly and avoid the hassle of account creation and approval. However, it is important to be aware of the risks and follow best practices to ensure that you get a high-quality account that meets your advertising needs.
Remember to always follow Google's policies and guidelines, and monitor your campaign's performance regularly to ensure its success.
11. FAQs
- Is it legal to buy a Google Ads account?
- Yes, it is legal to buy a Google Ads account, but it is important to ensure that the account is legitimate and complies with Google's policies and guidelines.
- How much does a bought Google Ads account cost?
- The cost of a bought Google Ads account can vary depending on its age, performance metrics, and other factors. It is important to negotiate a fair price with the seller and avoid scams or frauds.
- Can I use a bought Google Ads account for multiple businesses?
- No, it is against Google's policies to use a Google Ads account for multiple businesses. Each business or individual should have its own separate account.
- What happens if a bought Google Ads account gets suspended or banned?
- If a bought Google Ads account gets suspended or banned, you may lose access to the account and any unused ad credits. It is important to follow Google's policies and guidelines to avoid such issues.
- Can I transfer a bought Google Ads account to another person?
- Yes, you can transfer a bought Google Ads account to another person, but it is important to ensure that the transfer complies with Google's policies and guidelines and that the new owner has full control over the account.
