Cosmetics trends

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Laura Geller cosmetics and the rise of makeup for mature skin

Thompson, Benjamin

Laura Geller cosmetics is a useful case study in how complexion makeup is being formulated, positioned and sold for mature skin. This article looks at the brand’s baked…

Cosmetics

K cosmetics trends reshaping skincare and makeup routines

Thompson, Benjamin

K cosmetics have moved from niche beauty discovery into a mainstream global category, led by skincare, value-focused innovation and social commerce. This guide looks at what is changing,…